With Summer kicking in to high gear, there will be lots of visitors to Gillette and Campbell County, and they're not all going to stop in to the Chamber for a folding map. Google has started an app called "Trips," which allows you to plan your entire vacation through Google search results.
"The best way for Wyoming businesses to take advantage of Google Trips is by claiming their online business listing, and adding important business details that users want to know when searching for things to do on their Wyoming vacation," says Wyoming SBDC's Market Researcher, Nicholas Giraldo.
Whether or not your business can be found on Google Maps or your event can be seen on Facebook (or the new Visitor's Bureau events calendar) is more and more important, as people are using their phones to navigate through unfamiliar places when they travel. According to Google, while foot traffic in retail stores has declined by 57% in the past five years, the value of every visit to a brick-and-mortar location has nearly tripled.
That's because consumers prefer small business to big box stores. Now, no matter when or where you are, you can research a product, narrow down your choices, compare reviews, and make a decision before you set foot in a store. Finding a local retailer on your smart phone when you're deciding what to buy is key to maximizing the potential of your foot traffic.
One free way to boost your marketing potential is to "claim" your listings on review sites on Google, Yelp, and Tripadvisor. All three websites can combine to boost your revenue by 36%. Marketing magazine Street Fight says that in their research, businesses that claim no listings earn 24% less in average annual revenue than their competitors.
We are available to help you set up your Google business listing or Facebook page if you haven't already. Please call us at the Chamber at (307) 682-3673 to schedule an appointment. You can also contact the Wyoming SBDC in Campbell County at (307) 682-5232, they can help you establish your Google My Business page.
And if you already have a Facebook or Instagram page and wants to be featured on "Follow Friday," message us on our page or email Brenda Kirk.
A letter from the Town of Wright:
"As there has been much discussion around Town about the mosquito population that has emerged over the last two weeks, I wanted to take a moment to give details as to 'Is the Town going to spray for mosquitos this year?' question.
We did start treatment during the last week of March. Campbell County Weed and Pest provides the Town with briquettes designed to last 180 days. The recent, VERY wet spring that we experience leaves a LOT of standing water, which are breeding grounds for mosquitos. Starting as early as we did this year, no doubt, has decreased the numbers, however we are only able to treat what is on our property.
Mosquitos can and do travel 1-3 miles in search of food/you. There are a LOT of acres in our perimeter expanding out to that distance! The briquettes that were placed in March are still active for the pupae, and larvae, but do not work on the adults. Those will be working well in to July, and if retreatment is necessary, we have invested in more than is needed, and can retreat as needed.
Spraying adulticide is the next step as the mosquitos become more prevalent. This started in the last week of May. This kills the adults that have traveled in Town, but only kills the ones that are here. As mentioned in the article from CDC.gov, if they are here, they will find a breeding ground in gutters that are holding water, tires, tarps, anything laying on the ground creating standing water. Creating the need for more treatment, and more irritation from the mosquitos.
Rest assured we are doing everything possible to eliminate their presence! It is an ongoing battle, and we would suggest a potent repellent to avoid the contact! It is a battle we know we will not win, but we are doing what we can!!!
Public Works Director
Town of Wright"
"Hire with confidence, fire without fear, tame toxic employees, and put your team on the fast track to success." That's what Glenn Shepard's 2019 business seminar, "How to Supervise People and Lead a Team," promises to do.
Shepard's book, How to Manage Problem Employees, applies a common-sense approach to the steps necessary in building a strong work team. On August 20th, he'll be presenting some of the keys necessary to unblocking the full potential of your organization:
"Inspiring your team doesn’t count for much if you don’t actually let them DO WHAT NEEDS TO BE DONE.
I’ll show you:
A half day seminar with nine different modules starts at 8:30 a.m. in Presentation Hall at Gillette College. This program has been approved for 3.50 (General) re-certification credit hours toward PHR, SPHR and GPHR re-certification through the HR Certification Institute and SHRM.
Chamber members receive a $20 discount off the cost of tuition. Click here to register.
Primrose Retirement Communities, LLC has been named one of the top twenty best employers in the Senior Living industry by Lincoln, Nebraska–based healthcare-intelligence firm NRC Health. The award recognizes and ranks senior-care organizations across the country for engaging and inspiring their employees.
“We’re incredibly honored to be recognized with this award,” said BJ Schaefbauer, President of Primrose Retirement Communities, LLC. “We’ve always known that the heart of Primrose is our employees, and this distinction is a testament to the dedication and commitment of our teams throughout the Primrose family.”
“I’m so proud of the work we do together every day,” said Chipper Hill, Executive Director of Primrose of Gillette. “Our entire team here in Gillette is wonderful! Each of us is committed to making this a great place to live and work.”
Only twenty Senior Living organizations earned this prestigious distinction, of which Primrose ranked sixteenth. Winners were selected according to the results from NRC Health’s 2018 Employee Experience Survey. To qualify, organizations must have a high percentage of respondents willing to recommend their locations as places to work, which strongly correlates to employee engagement, organizational loyalty, and job satisfaction.
“In senior living, employee culture makes all the difference,” said Stephanie Kolbo, NRC Health’s Vice President of Business Development. “These organizations have developed working environments that both create and sustain employee engagement, so workers can dedicate themselves wholeheartedly to care. NRC Health commends these organizations for their dedication to their staff.”
Primrose Retirement Communities, LLC, headquartered in Aberdeen, South Dakota, provides high-quality independent living, assisted living, and memory care communities across the country which specialize in personalized services and resident-focused care. The mission of Primrose Retirement Communities is to create happy and healthy living environments for seniors. Since the opening of the first Primrose community in Aberdeen in 1991, Primrose has grown to include 40 locations in 17 states.